{"id":225461,"date":"2022-09-27T09:28:21","date_gmt":"2022-09-27T15:28:21","guid":{"rendered":"https:\/\/onesea.org\/?p=225461"},"modified":"2022-09-27T09:28:37","modified_gmt":"2022-09-27T15:28:37","slug":"nuestro-consumo-esta-acabando-con-el-planeta","status":"publish","type":"post","link":"https:\/\/onesea.org\/en\/blog\/oceanos-saludables\/nuestro-consumo-esta-acabando-con-el-planeta\/","title":{"rendered":"Nuestro consumo est\u00e1 acabando con el planeta"},"content":{"rendered":"[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.18.0&#8243; background_color=&#8221;rgba(0,0,0,0.64)&#8221; background_image=&#8221;https:\/\/onesea.org\/wp-content\/uploads\/2022\/09\/consumismo_blog01.jpg&#8221; background_position=&#8221;center_right&#8221; background_blend=&#8221;darken&#8221; custom_padding=&#8221;||0px|&#8221; custom_padding_tablet=&#8221;||0px|&#8221; hover_enabled=&#8221;0&#8243; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;on&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;El Black Friday se adelanta en Venezuela desafiando a la pandemia&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_row padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;||0px|&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.18.0&#8243; text_font=&#8221;PT Serif||||||||&#8221; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;30px&#8221; text_line_height=&#8221;1.2em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; width=&#8221;61%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;150px||0px|&#8221; custom_padding=&#8221;||0px|&#8221; text_font_tablet=&#8221;&#8221; text_font_phone=&#8221;&#8221; text_font_last_edited=&#8221;on|phone&#8221; text_text_shadow_style=&#8221;preset2&#8243; text_text_shadow_horizontal_length_last_edited=&#8221;off|desktop&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; text_text_align=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<p><b>Nuestro consumo est\u00e1 acabando con el planeta<\/b><b><\/b><\/p>[\/et_pb_text][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.16&#8243; text_font=&#8221;Flood|300|||||||&#8221; text_text_color=&#8221;#f2bf29&#8243; text_font_size=&#8221;50px&#8221; background_color=&#8221;rgba(48,105,140,0.63)&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; width=&#8221;41%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;50px||100px|&#8221; custom_padding=&#8221;||0px|&#8221; text_text_shadow_style=&#8221;preset2&#8243; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; text_text_align=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<p style=\"text-align: center;\">Oneblog<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; _builder_version=&#8221;4.16&#8243; background_color=&#8221;#f7f7f4&#8243; custom_padding=&#8221;0px|||&#8221; custom_padding_tablet=&#8221;0px|||&#8221; transparent_background=&#8221;off&#8221; padding_mobile=&#8221;on&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; max_width=&#8221;620px&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;on&#8221; width_unit=&#8221;on&#8221; custom_width_px=&#8221;620px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/onesea.org\/wp-content\/uploads\/2019\/09\/IMG_8958.png&#8221; show_bottom_space=&#8221;off&#8221; align=&#8221;center&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Image&#8221; _builder_version=&#8221;4.16&#8243; width=&#8221;30%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-65px||||false|false&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; animation=&#8221;off&#8221; sticky=&#8221;on&#8221; always_center_on_mobile=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.16&#8243; text_font=&#8221;PT Sans||||&#8221; text_text_color=&#8221;#323232&#8243; text_font_size=&#8221;18&#8243; text_line_height=&#8221;1.4em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;14px||0px|&#8221; custom_padding=&#8221;||0px|||&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221;]<p><span style=\"color: #333333;\"><strong>OneBlog<\/strong><\/span>, <span style=\"color: #003366;\">Fundaci\u00f3n OneSea<\/span>, Costa Rica<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Arial||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.4em&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">A medida que avanzamos en el siglo 21, los verdaderos efectos del cambio clim\u00e1tico se hacen m\u00e1s evidentes. Parece que cada d\u00eda somos testigos de una cat\u00e1strofe clim\u00e1tica tras otra, que agrava el sufrimiento y la miseria de los seres humanos ahora y en los a\u00f1os venideros.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Uno de los factores que est\u00e1 alimentado dichos efectos, es el consumo: cada generaci\u00f3n tiene su propio patr\u00f3n de consumo. Algunas m\u00e1s proclives al cambio y novedades, que suelen ser el centro de atenci\u00f3n de las empresas de marketing con el objetivo de atraerlos y anticiparse a las futuras tendencias de consumo.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Pero nuestras compras, sue\u00f1os y vidas, tienen un impacto en el planeta y pareciera que las condiciones solo empeoran con los a\u00f1os. Es momento de reflexionar sobre nuestra econom\u00eda y consumo. <\/span><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_5,2_5&#8243; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;98.3%&#8221; custom_margin=&#8221;-40px||||false|false&#8221; custom_padding=&#8221;0px||4px||false|false&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;60px||||false|false&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.18.0&#8243; text_font=&#8221;PT Serif||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.3em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; max_width=&#8221;900px&#8221; custom_margin=&#8221;-35px||18px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<h2><b>Las implicaciones del modelo actual de consumo<\/b><\/h2>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.18.0&#8243; text_font=&#8221;Arial||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.4em&#8221; text_orientation=&#8221;justified&#8221; custom_margin=&#8221;-4px|||10px|false|false&#8221; custom_padding=&#8221;||0px|||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Nuestros h\u00e1bitos de consumo est\u00e1n impulsando el cambio clim\u00e1tico. Ya desde el 2015, <\/span><a href=\"https:\/\/onlinelibrary.wiley.com\/doi\/abs\/10.1111\/jiec.12371\"><span style=\"font-weight: 400;\">estudios<\/span><\/a><span style=\"font-weight: 400;\"> revelan que la producci\u00f3n y el uso de materiales tan cotidianos como los dom\u00e9sticos, son responsables del 60% de las emisiones mundiales de gases de efecto invernadero, solamente en el norte global. No es de extra\u00f1ar que los pa\u00edses ricos sean los que m\u00e1s impacto tienen per c\u00e1pita.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Las Naciones Unidas en su <\/span><a href=\"https:\/\/www.unep.org\/emissions-gap-report-2020\"><span style=\"font-weight: 400;\">informe de emisiones<\/span><\/a><span style=\"font-weight: 400;\"> revel\u00f3 que el 1% m\u00e1s rico de la poblaci\u00f3n mundial emite m\u00e1s del doble que el 50% m\u00e1s pobre, con emisiones anuales por persona, cinco veces superiores a las de una persona del sur global.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">As\u00ed, el problema del consumo es estructural, ya que es mediado por los modelos econ\u00f3micos predominantes, que ponen sobre la mesa, ofertas y demandas para estilos de vida consumistas. De esta manera, las relaciones de poder adquisitivo, permiten una baja <\/span><a href=\"https:\/\/www.un.org\/esa\/desa\/papers\/2017\/wp152_2017.pdf\"><span style=\"font-weight: 400;\">percepci\u00f3n de riesgo clim\u00e1tico<\/span><\/a><span style=\"font-weight: 400;\"> en las personas con mayor riqueza que las personas en riesgo social, llevando a cambios m\u00ednimos en su \u201cconsumo responsable\u201d o como com\u00fanmente se le conoce <\/span><a href=\"https:\/\/climate.selectra.com\/es\/que-es\/greenwashing\"><span style=\"font-weight: 400;\">\u201cGreenWashing\u201d<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Pero aunque las marcas se est\u00e1n adaptando para satisfacer las demandas de sus consumidores, no siempre es de la manera que se esperaba. El marketing orientado a la sostenibilidad es cada vez m\u00e1s frecuente, ya que las empresas intentan atraer a las nuevas juventudes. Entre argumentos sostenibles como: bajo nivel de residuos, ingredientes org\u00e1nicos o tejidos reciclados, el marketing se ha infiltrado para mantener el mismo modelo <\/span><a href=\"https:\/\/onesea.org\/en\/blog\/oceanos-saludables\/economia-circular-una-creciente-tendencia-para-el-desarrollo-sostenible\/\"><span style=\"font-weight: 400;\">econ\u00f3mico lineal<\/span><\/a><span style=\"font-weight: 400;\">, pero con nuevos compradores.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\"><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\"><\/span><\/p>[\/et_pb_text][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.18.0&#8243; text_font=&#8221;PT Serif||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;20px&#8221; text_line_height=&#8221;1.3em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; max_width=&#8221;900px&#8221; custom_margin=&#8221;-35px||18px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<h2><b>Miradas hacia el futuro<\/b><\/h2>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;40px||||false|false&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/onesea.org\/wp-content\/uploads\/2022\/09\/PKUZAX6IA5AQXLYOHWNPPDERGQ.jpg&#8221; title_text=&#8221;PKUZAX6IA5AQXLYOHWNPPDERGQ&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-179px|auto||auto||&#8221; custom_padding=&#8221;24px||7px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; text_font=&#8221;Arial||||||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.4em&#8221; header_font=&#8221;PT Serif||||||||&#8221; header_3_font=&#8221;PT Serif||||||||&#8221; header_3_text_color=&#8221;#000000&#8243; text_orientation=&#8221;justified&#8221; width=&#8221;100%&#8221; custom_padding=&#8221;0px|||0px||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<p><span style=\"font-weight: 400;\">Las nuevas generaciones est\u00e1n dispuestas a actuar por el ambiente, pero hay limitaciones en el abandonar ciertos comportamientos de consumo. Su principal obst\u00e1culo para adoptar un consumo m\u00e1s responsable, es el factor econ\u00f3mico.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">Seg\u00fan el <\/span><a href=\"https:\/\/www.credoc.fr\/publications\"><span style=\"font-weight: 400;\">informe<\/span><\/a><span style=\"font-weight: 400;\"> del Centro de Investigaci\u00f3n para el Estudio y la Observaci\u00f3n de las Condiciones de Vida o CREDOC, las personas de 18 a 24 a\u00f1os siguen siendo grandes consumidores, como las generaciones anteriores y se sienten atra\u00eddas por los productos innovadores y las compras inteligentes, especialmente las rebajas. A\u00fan as\u00ed, las nuevas generaciones adoptan un buen grado de alternativas sostenibles en la compra de productos (compra de segunda mano, alquiler, pr\u00e9stamo, reventa, trueque). Este es un primer paso hacia la reducci\u00f3n de la huella ecol\u00f3gica y el consumo responsable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">En cuanto a la alimentaci\u00f3n, el principal reto para las y los j\u00f3venes es conciliar un presupuesto reducido con la ecolog\u00eda. Ante el mismo producto, el 56% de los j\u00f3venes elige la marca m\u00e1s barata, en lugar de una marca con producci\u00f3n sostenible.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">Sin embargo, muchos de ellos ya han adoptado una dieta m\u00e1s amigable con el ambiente, reduciendo su consumo de carne y comprando frutas y verduras de temporada, pero son menos los que aplican estas acciones que el resto de la poblaci\u00f3n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Desde OneSea, creemos en un cambio de paradigma para nuestras formas de consumo, pero tiene que ir de la mano con la pol\u00edtica p\u00fablica, en donde educaci\u00f3n, c\u00e1maras de comercio y estado articulen campa\u00f1as divulgativas basadas en la ciencia. Las preocupaciones existen, pero no llegan a la vida cotidiana de las personas, hasta que es muy tarde.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">\u00a1Apoyemos distintas econom\u00edas y alternativas a nuestro consumo, sumate y s\u00e9 un <a href=\"https:\/\/onesea.org\/en\/oceanodefensores\/\">Oc\u00e9ano Defensor<\/a> m\u00e1s!<\/span><\/p>\n<p><br style=\"font-weight: 400;\" \/><br style=\"font-weight: 400;\" \/><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;-20px||||false|false&#8221; custom_padding=&#8221;10px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row padding_mobile=&#8221;off&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; 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